Advanced Typography / Final Compilation and Reflection

28.03.2022.2022 - 27.06.2022 (Week 1 - Week 14)
Esther Vanessa/0350751/Bachelors of Design (Hon.) in Creative Media
Advanced Typography
Final Compilation and Reflection

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LINKS

Task 1: Typographic Systems and Type and Play

Task 2: Key Artwork and Collateral

Task 3: Type Exploration and Application

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INSTRUCTIONS

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SUBMISSIONS

Task 1: Exercise 1 - Typographic Systems
28.03.2022 - 18.04.2022 (Week 1 - Week 4)

Total hours spent on Task 1 : ~30 Hours

Figure 1.1 Dilatational Final (05.04.2022)

Figure 1.2 Grid Final (03.04.2022)

Figure 1.3 Modular Final (04.04.2022)

Figure 1.4 Transitional Final (04.04.2022)

Figure 1.5 Random Final (04.04.2022)

Figure 1.6 Bilateral Final (02.04.2022)

Figure 1.7 Radial Final (04.04.2022)

Figure 1.8 Axial Final (02.04.2022)

Task 1: Exercise 2 - Type and Play

Figure 1.9 Extraction from the map

Map Extraction Process

Figure 1.10 Final Artwork for Finding Type (18.04.2022)

Figure 1.11 Final Artwork for Type & Image (25.04.2022)

Task 2: Key Artwork and Collateral

25.04.2022 - 23.05.2022 (Week 5 - Week 9)

Total hours spent on Task 2 : ~45 Hours

Figure 1.12 Key Artwork B&W Version (23.05.2022)

Figure 1.13 Key Artwork Colored Version (23.05.2022)

Figure 1.14 Final Poster (23.05.2022)

Figure 1.15 Poster Mock-up (23.05.2022)

Figure 1.16 Animated Invitation (23.05.2022)

Figure 1.17 Bath Product Mock up (23.05.2022)

Task 3: Type Exploration and Application

On our final task, my idea was to create a font based on something very familiar to me and my hometown, ANGKOT. Angkot is a carpool service that ran even before I was born and I found that every angkot has different kind of font they use, and I think it is very interesting to standardize so.

Total hours spent on task 3 : ~65 hours

Figure 1.18 Final Outcome Type Exploration (25.06.2022)

Figure 1.19 Final Outcome Application (Bogor) (25.06.2022)

Figure 1.20 Final Outcome Application (Jakarta) (25.06.2022)

Figure 1.21 Final Outcome Application (Yogyakarta) (25.06.2022)

Download the font here.

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REFLECTION

Experience

Everything takes time, I suppose. Unfortunately, Adv. Typo feels very rushed due to the minimal amount of weeks we could get our feedbacks on (so many holidays happened on Monday). Nevertheless, I think perseverence is the only way you can survive this class. Do not give up and just continue developing, be resilience and also be as creative as you can be. I keep this note to myself to keep looking for more and more inspiration to justify what I am picturing and trying to do. Adv. Typo has a lot more room to work with than Typography as we've already known the basics Sir Vinod taught us last year. Both Layouting and Type Design are pain but it's good experience to have in my book. 

Observation

I had observed I need time. I need extra time to be mindful and be meticulous with my work. I observe that from the same meticulousness I could actually spend less time in the end of one assignment. Lastly, I feel like even if I improved by a margin from last year, I know I need to do more and more research beforehand, gain more inspiration by looking from other's people works. 

Findings

I found out that on most parts I am still lost, and I need to work on that. The freedom that comes with Adv Typo has always made me shake a little and loose my footing in the process. I became dependent on what Sir Vinod's said on my feedback to work on it, which is correct in  a way because he is far more experienced than I am, however I found that "breaking the rules" and actually doing something sounding far-fetched in the beginning might do me some good. (This happened in the finding type, I followed sir Vinod's suggestion halfway, then went 180 degrees the opposite of what he wanted on the second part and went with what I wanted and really liked actually, which in the end he approved so win-win?)